Doug Ford gets off the media bus. Banking on bypassing the media.

Campaigns are usually canned events. They are photo ops that have very little to do with actual politics. Kissing babies, listening tours, and the like doesn’t reflect on the job. What these do is make the leader relatable to potential voters.

Doug Ford is taking the same risk Donald Trump did — bypassing the media entirely by “ditching” the media bus. He is banking he doesn’t need a press to legitimize him, and as Ford Nation is a carefully cultivated voting block, the thinking has merit to it.

It doesn’t mean that reporters can’t follow him around — but it is a snub and a sign of the times that keeping on the good side of the press is absolutely necessary to win a campaign. After all, he won the PC leadership race with the least amount of media attention…

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s